Administrator – ALTERECO LIMITED LIABILITY COMPANY, 39-124 Iwierzyce, Nockowa 25, Tax Identification Number (NIP): 6751752809, National Business Registry Number (REGON): 389285900.
User – a person using the altereco.pl website on any device equipped with a web browser.
The Administrator of the User’s personal data, as defined by the provisions on the protection of personal data, is ALTERECO LIMITED LIABILITY COMPANY, 39-124 Iwierzyce, Nockowa 25, Tax Identification Number (NIP): 6751752809, National Business Registry Number (REGON): 389285900.
The purposes, legal basis, and duration of the processing of personal data are indicated separately for each purpose of data processing.
Rights. The General Data Protection Regulation (GDPR) grants you the following potential rights regarding the processing of your personal data:
the right to access personal data, the right to rectify personal data, the right to erase personal data, the right to restrict the processing of personal data, the right to object to the processing of personal data, the right to data portability, the right to lodge a complaint with a supervisory authority, the right to withdraw consent to the processing of personal data, if you have provided such consent.
The principles related to the exercise of these rights are described in detail in Articles 16-21 of the GDPR.
The User may request information regarding the personal data held by the Administrator and the purposes for which they are processed. In such a case, please contact the Administrator at firstname.lastname@example.org. The provided email address can also be used for any inquiries related to the processing of the User’s personal data.
The Administrator guarantees the confidentiality of all personal data provided. Personal data is collected with due diligence and appropriately protected against unauthorized access.
User data may be processed by subcontractors acting on behalf of the Administrator (ALTERECO LIMITED LIABILITY COMPANY), which are entities whose services the Administrator uses to provide services to the User.
H88 S.A., ul. Franklina Roosevelta 22, 60-829 Poznań, National Court Register (KRS) 0000612359 – for the purpose of storing personal data on servers, including email servers. Google LLC – for the purpose of using Google services, including email services operated on Google servers. All entities to whom the Administrator entrusts the processing of personal data guarantee the application of appropriate measures for the protection and security of personal data required by applicable laws.
Due to the use of Google services, your data may be transferred to the United States of America (USA) for the purpose of storing them on US servers. Google has joined the Privacy Shield program, thereby ensuring an adequate level of personal data protection required by European regulations.
Purposes and processing activities
Using the altereco.pl website
Personal data of all individuals using the Service (including IP address or other identifiers, as well as information collected through cookies or similar technologies), who are not registered Users (i.e., individuals without a profile in the Service), are processed by the Administrator for the following purposes:
• To provide electronic services in the scope of providing Users with content available in the Service and making contact forms available. The legal basis for processing is the necessity of processing for the performance of a contract (Art. 6(1)(b) of the GDPR).
• For marketing purposes of the Administrator and other entities, particularly related to behavioral advertising. The principles of personal data processing for marketing purposes are described in the “MARKETING” section.
User activity in the Service, including their personal data, is recorded in system logs (a special computer program used to store a chronological record containing information about events and actions related to the information system used to provide services by the Administrator). The information collected in logs is processed in connection with the provision of services. The Administrator also processes this data for technical purposes, particularly for temporary storage and processing to ensure the security and proper functioning of the information systems, such as performing backups, testing changes in information systems, detecting abnormalities, or protecting against abuses and attacks.
When contacting ALTERECO LIMITED LIABILITY COMPANY via email, the User naturally provides their email address as the sender’s address. Additionally, the User may include other personal data in the content of the message. Providing this data is voluntary but necessary to establish contact.
In this case, the User’s data is processed for the purpose of communication with the User, and the legal basis for processing is Article 6(1)(a) of the GDPR, i.e., the User’s consent resulting from initiating contact. The legal basis for processing after the contact is concluded is a legitimate interest in the form of archiving correspondence for the purpose of demonstrating its course in the future (Article 6(1)(f) of the GDPR).
The content of the correspondence may be subject to archiving, and the Administrator is unable to determine precisely when it will be deleted. The User has the right to request the presentation of the correspondence history conducted with the Administrator (if it has been archived) and may also request its deletion unless the archiving is justified by the overriding interest of the Administrator, such as defense against potential claims from the User.
The Administrator provides the possibility to contact them using electronic contact forms. Using the form requires providing personal data necessary to contact the User and respond to their inquiry. The User may also provide additional data to facilitate contact or handle the inquiry. Providing data marked as mandatory is required to accept and process the inquiry, and failure to provide them results in the inability to process the request. Providing the remaining data is voluntary.
Personal data is processed for the purpose of identifying the sender and handling their inquiry submitted through the provided form. The legal basis for processing is the necessity of processing for the performance of a contract for the provision of services (Article 6(1)(b) of the GDPR).
The Administrator processes Users’ personal data for the purpose of conducting marketing activities. In some cases, the Administrator utilizes profiling, such as remarketing of advertisements. This means that through automated data processing, the Administrator assesses selected factors regarding individuals to analyze their behavior or create future predictions.
If a User wants to add a comment on the website, they must fill out the form and provide their email address and name. Providing the data is voluntary but necessary to add a comment.
The data provided when adding a comment is used for publishing the comment on the website, and the legal basis for processing it is the User’s consent (Article 6(1)(a) of the GDPR) resulting from adding the comment.
The data will be processed for the duration of the comments’ existence on the website unless the User requests the removal of the comment, which will result in the User’s data being deleted from the database.
At any time, the User can correct their data associated with the comment and request its deletion.
Cookies and other tracking technologies
Cookies are small text files stored on the User’s end device (e.g., computer, tablet, smartphone) that can be read by the Administrator’s teleinformatics system (first-party cookies) or by third-party teleinformatics systems (third-party cookies).
Some cookies used by the Administrator are deleted after the internet browser session ends, i.e., when it is closed (session cookies). Other cookies are stored on the User’s end device and allow the recognition of the User’s browser upon subsequent visits to the website (persistent cookies).
The Administrator uses first-party cookies to ensure the proper functioning of the website.
Third-party cookies are used by the Administrator.
The altereco.pl website, like the majority of modern websites, utilizes functionalities provided by third parties, which involves the use of third-party cookies.
The altereco.pl website uses the Google Analytics tool provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. These actions are based on the legitimate interest of the Administrator, which involves creating statistics and analyzing them to optimize the altereco.pl website.
Google Analytics automatically collects information about the use of the altereco.pl website. The collected information is usually transmitted to servers in the United States and stored there.
Since Google LLC is based in the USA and utilizes technical infrastructure located in the USA, it has joined the EU-US Privacy Shield program to ensure an adequate level of data protection required by European regulations. Under the agreement between the USA and the European Commission, the latter has deemed the Privacy Shield certification as providing an adequate level of data protection.
Users can prevent the registration of data concerning their use of the altereco.pl website by Google Analytics, as well as the processing of this data by Google, by installing the browser plugin available at: https://tools.google.com/dlpage/gaoptout.
Users can learn more about the details of data processing within Google Analytics at: https://support.google.com/analytics/answer/6004245.
Social media tools
On the altereco.pl website, plugins and other social media tools provided by social media platforms such as Facebook, Twitter, and Google are used.
When displaying the altereco.pl website containing such a plugin, the User’s browser establishes a direct connection with the servers of the social media service providers. The content of the plugin is transmitted by the respective service provider directly to the User’s browser and integrated into the website. Through this integration, the service providers receive information that the User’s browser has accessed the altereco.pl website, even if the User does not have a profile with the specific service provider or is not currently logged in. This information (including the User’s IP address) is transmitted directly from the User’s browser to the server of the respective service provider (some servers are located in the United States) and stored there.
If the User is logged into one of the social media platforms, the service provider can directly associate the visit to the altereco.pl website with the User’s profile on that particular social media platform.
If the User interacts with a specific plugin, such as clicking the “Like” or “Share” button, the relevant information will also be directly transmitted to and stored on the server of the respective service provider.
Furthermore, this information will be published on the respective social media platform. The purpose and scope of data collection, as well as the further processing and use of the data by the service providers, along with the options for contact, your rights in this regard, and the available privacy settings, are described in the privacy policies of the respective service providers.
Facebook – https://www.facebook.com/legal/FB_Work_Privacy Twitter – https://twitter.com/en/privacy Google – https://policies.google.com/privacy?hl=en
If the User does not want the social media platforms to directly associate the data collected during visits to the altereco.pl website with the User’s profile on the respective platform, the User must log out of that platform before visiting the altereco.pl website. The User can also completely prevent the loading of plugins on the website by using appropriate extensions for their browser, such as script blockers.
Videos from the YouTube service are embedded on the altereco.pl website. For this purpose, cookies from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, related to the YouTube service, are used. The cookies are loaded only when the video is played. If the User does not consent to their loading, they should refrain from playing the video.
By playing the video, Google receives information about it, even if the User does not have a Google profile or is not currently logged in. This information (along with the User’s IP address) is directly transmitted by the User’s browser to the server of the respective service provider (some servers are located in the United States) and stored there.
If the User is logged into their Google account, the service provider can directly associate the playback of the video on the altereco.pl website with the User’s profile on Google.
If the User does not want Google to directly associate the data collected during video playback with the User’s profile, they must log out of their Google account before visiting the altereco.pl website. The User can also completely prevent the loading of plugins on the website by using appropriate extensions for their browser, such as script blockers.
Using the website involves sending requests to the server where the website is hosted. Each request directed to the server is recorded in server logs. The logs include, among other things, the User’s IP address, server date and time, information about the internet browser and operating system used by the User. The logs are recorded and stored on the server. The data stored in server logs is not associated with specific individuals using the website and is not used by the Administrator to identify the User. Server logs are purely auxiliary material used for website administration purposes, and their content is not disclosed to anyone other than authorized persons responsible for server administration.